Technological Innovation and Entrepreneurship
- LECTURER: Michael Ciuchta
- AFFILIATION: University of Massachusetts Lowell
Outline
Successfully commercialising a new technology requires more than creating a new device or process. Entrepreneurs and managers must be able to translate opportunity into competitive advantage. This course examines theories of entrepreneurship and innovation and their application to real-world business opportunities. A particular focus is placed on emerging scientific and technical innovations and the opportunities and challenges they present to both existing businesses and new ventures. Students examine innovation strategies, planning models, evaluation models, licensing and the commercialisation process required to launch and sustain new businesses around innovative products and technologies.
Assessment Method
Students are expected to attend class sessions and participate in discussions / break out rooms, and present a practical exercise.
Prerequisites
Students should enrol to be able to access the course.
Remarks
The course´s certificate should be emailed to the Programme Coordination, so it can be recorded in the student record.
Timetable
- 14 March, 19:00-21:00
- 21 March, 19:00-21:00
- 28 March, 19:00-21:00
- 04 April, 19:00-21:00
Web site
Lecture Theatre
- Escuela Técnica Superior de Ingenieros Industriales/on-line
Tuition Language
English.